You need to have a unique Periscope page if you use it for marketing purposes. Put up neat visuals or add some color. Most users on Periscope are visual.
Use Periscope Insights to improve your social media marketing campaign. Check Periscope Insights to find out which updates are the most popular. If possible, share more similar updates. If you notice your subscribers are losing interest in your Periscope campaign, make an effort to create more interesting content for your campaign.
Be certain that your online content is linked from the Periscope page of your business. Even your blog should link to your Periscope page. Link your Twitter and Periscope pages to have your tweets posted on your page.
It is truly a myth that every business HAS to be on Periscope. The cost of the time taken to plan your campaigns, maintain your page, communicate with fans, and advertise can become a massive burden on a small business owner. Consider carefully if the costs will be outweighed by the profit increases.
Give your Periscope page a really strong theme. Know what your about and deliver it in the graphical look of your page. Remember, you have one chance at making an excellent first impression on your new Periscope guests. To turn them into real fans, you've got to deliver from the first page load.
Use videos to make your Periscope page even more engaging. Periscope is a really visual social media platform. It's much more visual than Twitter. Photos are great on Periscope, and videos can really be show stoppers. If you've got great videos to share, you can see your posts get a lot more likes!
Post about your milestones on Periscope. You could for instance let find more info your subscribers know about your sales volume, the launching of new products or the anniversary of your most popular products. This is a good way to draw attention to certain products while creating a positive image for your brand.
Keep your posts relevant. If you make kitchen appliances, everything you post about should have something to do with the kitchen. If you post too much about irrelevant things, the theme of your page will get lost and your bottom line could be affected as a result. It is important to stay on topic.
Ask questions on your Periscope page. In order to learn more about your audience and what they like and don't like, ask questions to get them talking. Encourage them to answer, and you can even be part of the conversation, too. The more you can get your fans to talk, the better.
Rather than assuming that your audience won't want to use Periscope to learn more about your business or service, take advantage of its power! Since its usefulness has already been created, you can piggyback and get the benefits. Remember the tips in this article to use Periscope marketing for numerable benefits.